Austin, Texas is celebrated for its unique lifestyle. It’s youthful, often eccentric culture makes for an extraordinarily creative work environment. The city boasts a thriving tech scene and is home to several real estate technology startups including short term vacation rental listing company HomeAway, commercial real estate marketplace Real Massive, self storage marketplace Sparefoot and real estate customer relationship management (CRM) platform REthink CRM, among others.

Founded in 2007 by Vijay Mehra, a crack Salesforce guy and ex-CRE investment guru, REthink is the marriage of the world’s most popular and powerful CRM (Salesforce) and real estate. What began as a product tailored for agents and brokers, has evolved into a full-blown real estate business management solution for commercial and residential real estate, two separate product lines, with features for virtually every person in the firm.

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